2017 SMTULSA Social Business Conference

Catoosa ok

Mar 30 - 31, 2017

There has never been a better time to be a successful business, yet we see so many businesses fail to take advantage of the tools and strategies available today. Your business deserves to be successful. 

SMTULSA Social Business Conference, is THE social media and business conference in the heartland. 

With competition tight and technology changing rapidly, business owners and marketing teams who attend SMTULSA Conference benefit from the know-how of experts who are actively using the latest technological and analytics tools for digital and social marketing.

Join us March 30-31 at the Hard Rock Hotel and Casino, Tulsa. Register today. SMTULSA.com

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Anthony Antonicello

International Business Development Manager, Delivra

Bio: Email marketing is one of the most effective ways to reach customers today. According to the Direct Marketing Association, for every $1 spent on email marketing, the average return on investment is $44.25. A recent survey of business leaders showed that email and social media are the two channels most likely to see an increase in investment from business owners in 2015.

Becky McCray

Co-founder, SaveYour.Town

Bio: I help you shape a brighter future for your town, giving you practical steps you can put into action right away

Jacob Chappell

Vice President, Sales, Meet Soci

Bio: Jacob Chappell, Vice President of Sales, SOCi A recognized Social Media and Marketing expert known for his abilities to strategize and attain business goals, Jacob Chappell offers an exclusive mix of executive insight and marketing solutions with a strong ROI at SOCi, Inc. As Vice President of Sales, Jacob has been responsible for brand management, corporate sponsorships and strategic business development at SOCi, inc.

Jared Carrizales

Founder, Heroic Search

Bio: Founder at Heroic Search, a digital agency specializing in content marketing and link acquisition. I also teach Digital Public Relations at SMU, and in my spare time I enjoy spending time with my son and playing tennis.

John Pierce

Social Media Specialist, Ananke Ventures

Bio: Technical trainer turned social media marketer. The founder of Custom Ghost Codes and Ananke Ventures. He has a Bachelor’s degree from Colorado State University-Pueblo. He’s passionate about helping small to medium sized businesses grow their presence using technology.

Lollie Moore

Social Media, ConsumerAffairs

Bio: National award winning tattoo artist & 6 time professional pinup cover model. I also own & publish my own magazine, Pink Peacock Pinup. For over a decade, I created & promoted my own personal brand & created a 20,000+ fanbase. Last year I joined the incredible team at ConsumerAffairs & took over their social community & brought sales to the dark side by introducing social selling as well as onboarding our content marketing team to amplify their voice.

Mandy Vavrinak

Founder and President, Crossroads Communications, LLC

Bio: Mandy Vavrinak is a public relations and integrated marketing pro who sums up her mission for clients in just a few words: She finds and tells the stories of people, brands, businesses and places. Socially savvy, bottom-line focused and fueled by lattes and chocolate, this mom of four knows how to dig deep, connect the dots for businesses and media, and use the power of our connected world to its best effect.

Nick Marino

Director of Social Change, Tango Tab

Bio: The baristas at a local coffee shops call him Mr. Tango, but that’s because he is always talking about TangoTab and what the company is up to. Nick is a social entrepreneur, philanthropist, and a lover of life. People say he is contagiously infected with enthusiasm and passion, because of all of the energy he is. At the end of the day Nick makes it a point to keep his faith first in everything he does. Nick graduated from the University of North Texas in 2010 with a BBA in Marketing. Since he has been out of college he has focused on his passion for marketing. To date, Nick has worked with over 50 clients ranging from radio stations to athletic training products and restaurants to funeral homes. Currently, Nick working on multiple projects. Full-time he is the Director of Social Change at TangoTab, a mobile app that is on track to end hunger in America. TangoTab is the dining version of TOMS Shoes. Each time a person uses the app when they dine out, TangoTab feed a person in need locally. As of now, TangoTab has fed over 1.1 million people in need. In 2016, TangoTab is set to launch nationwide.

Rick Rockhill

Executive Vice President, Lucy Pet Products

Bio: Rick Rockhill is Executive Vice President of Lucy Pet Products, based in Thousand Oaks, CA. Rick has 28 years experience in retail & brand marketing companies; 13 years senior executive leadership in merchandising, innovation, product development, sales & marketing for U.S., Asia, EU & Latin American markets. Mr. Rockhill has served in sales, merchandising and management roles throughout his tenure, with over 28 years experience in consumer brand goods and retail–19 years within the pet industry. His career began in 1988 with Macy’s New York as a merchant. Rick worked in the confectionary industry in a variety of brand management positions, with Fannie May and Fanny Farmer Confections. In 1997 he joined the pet industry with Pet Care Superstores, and then Petco Animal Supplies, where he held a range of positions, including Vice President, DMM for Consumables, and VP, Natural Foods and Innovation for Petco. Rick developed and executed Petco’s Natural Category Store within a Store strategy, which was a $1bn sales initiative. In 2010, Rick joined Natural Balance as Senior Vice President, with responsibility for domestic U.S. and Global divisions, which included Asia, Europe, and Latin America. His executive leadership responsibilities at Natural Balance included brand management, product development, co-packer management and customer-centric marketing plans. Rick is co-founder of Zarhill Partners Group, a retail, brand & sales consulting group based in Burbank, CA and also serves as Chairman of RJT Holdings Limited, based in Hong Kong. Rick’s has more than a decade of experience with charitable fundraising through National Guide Dog Month, National Service Dog Month and the Helping Heroes Campaigns, which collectively raised over $7 million. Rick’s personal interest and support for animal advocacy has included the Petco Foundation, Guide Dogs of the Desert, Animal Samaritans, and Actors and Others for Animals. Rick also serves on the Board of Directors at the Lucy Pet Foundation. Mr. Rockhill is a resident of Burbank, California. He received an MS degree from Johnson & Wales University in 1992 and a BA degree from SUNY at Stony Brook in 1990. Comments

Ryan Daly

Owner, OK Words and Pictures, LLC

Bio: All of the best western movies revolve around the same character—the hired gun who swoops in to restore order and bring justice to a lawless town. Think Clint Eastwood in Unforgiven, Kurt Russel in Tombstone or Michael J. Fox in Back to the Future III. I’m that guy. A lone wolf on a crusade against crappy content. I’m Ryan Daly, a copywriter, creative consultant and content strategist for hire. I run OK Words and Pictures. I’ve spent the past eight years helping brands find their voices, build flawless strategies and create a ton of content that stands out above the noise and engages and expands their target audience.

Sheila Scarborough

Co-founder, Tourism Currents

Bio: Sheila Scarborough is a speaker and trainer specializing in tourism, travel, and social media. Along with Leslie McLellan, she’s part of the Tourism Currents team, offering online and in-person training in social media for tourism and hospitality. She is on the National Professional Development Committee for the AWC (Association for Women in Communications,) co-founded and still writes for the award-winning Perceptive Travel blog, helps run #tourismchat on Twitter, and serves on the Programming Committee for SXSWi, the South by Southwest Interactive tech conference. A U.S. Navy veteran, Sheila is an NHRA drag racing fan because there is one winner, one loser, and no whining.

Tom Bowen

CEO, Website Optimizers

Bio: Tom Bowen is President & Founder of Web Site Optimizers, a consulting agency focusing on delivering bottom-line results for customer websites through practices such as Usability Testing, Conversion Rate Optimization, Advanced Analytics, and A/B Testing. Since its founding in 2002, Web Site Optimizers has helped clients such as Bayer, Verizon, Dynamex, Maggiano’s, and Pegasus Solutions utilize their websites to meet and exceed their marketing objectives. Tom’s experience in Internet Marketing dates back to 1999 working for GTE, Sprint, and Verizon prior to founding Web Site Optimizers in 2002. He has always been passionate about making things easier to use. Tom lives in Dallas, Texas with his wife and three children. He claims to be the luckiest man in the world.

Carol Sankar

Carol Sankar Enterprises

Bio: Carol Sankar is an international high-level performance consultant & real estate investment expert who focuses on strategic implementation strategies to assist today's established business owners and high-level executives. Mrs. Sankars' business and wealth tips have been featured in publications in Finland, Australia, Germany, the United Kingdom and the USVI. She has been featured in numerous magazines, radio shows, articles and conferences; including a recent features in Madame Noire, Entrepreneur.com, TEDx, The Steve Harvey Show, CNNMoney.com, Daily Worth and Essence Magazine.

Robert Bochnak

Harvard Business School's Alumni Office

Bio: Robert Bochnak is the Director of Social Media for the Harvard Business School’s Alumni Office. In this role, he manages social media channels—Twitter, Facebook, LinkedIn, and Instagram—for the school’s alumni office and since January 2013 he has helped the school generate more than 50,000 individual alumni interactions via Twitter, Instagram, and Facebook. Robert is also the author of “Social Media Matters,” a blog about social media and higher education, and is the former writer and editor of “GradMatters,” the Blog for the Tufts University Graduate School of Arts and Sciences. Robert holds a Master of Arts degree from the Tufts University Graduate School of Arts and Sciences and a Bachelor of Arts degree from the University of Massachusetts-Amherst. Comments

Shayla Price

B2B Content Marketer

Bio: Shayla Price creates and promotes content. She lives at the intersection of digital marketing, technology, and social responsibility. Her client list includes Kissmetrics, AgoraPulse, HostGator, and Shopify Plus. Shayla contributes to Entrepreneur and Huffington Post. Connect with her on Twitter.

Akram Tagavi-Burris

Creative Craft/Food Blogger, Akram's Ideas

Carlos Moreno

Graphic Designer, CAP Tulsa

Cheryl Lawson

Founder, Social Media Tulsa

Deb Brown

co founder, saveyour.town

Eric T. Tung

Director, Digital Communications, GoTo Marketers

John Thomas Taylor Jr

President, Taylor Entertainment Group LLC

Paula McDade

Founder, Not on My Watch Women's Initiative

Attendees please download Whova event app, to access the information of all 22 speakers.

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We are excited to use Whova as our event platform. Attendees please download Whova event app, to access the documents and handouts shared by the organizers.