"Doing it Differently" Innovation Conference 2017 09.00-17.00, the Engine Shed, Lincoln

Lincoln Lincolnshire

Feb 22, 2017


Innovation means something different to everyone.  This is the third "Doing it Differently" Innovation Conference and will provide Lincolnshire businesses with opportunities to spark creative ideas and innovative new thinking, help drive collaboration, as well as share and learn how to survive in disruptive times - all helping your business grow.

Innovation and growth allow businesses and organisations to successfully compete locally, nationally and in the global market where appropriate. Innovation is more than creating brand new products and services; it is about improving what already exists, developing a new mindset for conducting business and providing a foundation for growing businesses.

Rich Pleeth who brought Google Chrome to the UK will open the event with his session, "Make Better Mistakes Tomorrow by Focusing on Innovation"

While best selling author Damian Hughes will challenge you to "Become a LiquidThinker" and change your thinking and make things happen.

Debra Searle sailed single handed across the Atlantic and will close the event with "Achieving Seemingly Impossible Goals". Sharing her strategies for not just coping but excelling during periods of change.

4 Lincolnshire businesses will tell you their Innovation story in an unusual way and you can get involved in interactive sessions in the Reality and Innovation Rooms.

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Andrew Hunter

Deputy Vice Chancellor for Research & Innovation, University of Lincoln

Bio: Professor Andrew Hunter worked for several years in the software industry before returning to academia, teaching Computer Science at Sunderland and Durham Universities. He joined the University of Lincoln in 2004, previously holding roles as Head of Department of Computing, Dean of Research, and Pro Vice Chancellor and Head of the College of Science. Andrew specialises in computer vision and machine learning, with a particular interest in retinal imaging and behavioural analysis. He has published over 100 academic papers, and has developed freeware and commercial artificial intelligence software packages.

Rich Pleeth

Founder, Sup app

Bio: The Founder of hyperlocal app Sup, that helps make serendipitous moments between friends happen more. Rich has led Sup to successfully raised $1.1m from JamJar, Jim Mellon, The Founder of Wahanda, Force Over Mass Capital and others in September 2015. Having launched in November 2015 Sup has been featured on the app store 4 times, is growing at over 60% m/m and is seen as one of London's hottest startups. Prior to founding Sup, Rich was the Chief Marketing Officer at GetTaxi, leading their expansion and marketing around the world, launching into the UK, Russia and US while expanding their presence in Israel. He helped raise their $150 Series D round in August 2014. From joining while the market cap was a little under $120m he navigated the growth to over $400m in revenues in 2014 to gain a market cap of $800m. Rich worked at Google prior to GetTaxi were he was the marketing lead on Chrome, he launched many successful online and TV campaigns, helping make Chrome the UK and worlds number 1 browser. He launched Chromebooks to market in the UK making them the most popular laptop on Amazon and was responsible for Google Doodles from 2012 - 2013. During his time at Google he also developed Think Quarterly which was Google's first ever print book which became Think with Google, developed their Think events and launched Get Mobile. Before Google Rich was started his career at L'Oreal, launching one of L'Oreal's first ever digital campaigns, he completed the grad scheme before launching Vichy and La Roche Posay to market. Outside of work Rich is a keen Kite Surfer and adventurer having been to 59 countries including North Korea and in 2012 finished the Mongol Rally in a Nissan Micra.

Damian Hughes

Owner, LiquidThinker Ltd

Bio: Professor Damian Hughes is an international speaker and best selling author who combines his practical and academic background within sport, organisational development and change psychology, to help organisations and teams to create a high performing culture.

Debra Searle

Debra Searle

Bio: Debra Searle MVO, MBE is a truly inspirational woman. She has been awarded a First Class Honours degree, launched three companies, won World Championship medals for Great Britain, presented over 40 programmes for the BBC, had two books published, become the youngest ever trustee of The Duke of Edinburgh’s Award and successfully rowed solo across the Atlantic Ocean. In 2002, HM The Queen awarded Debra an MBE for her achievements, and in 2014 she was appointed Member of the Royal Victorian Order (MVO) for her work with the Duke of Edinburgh’s Award. Debra also runs a diversity training & consultancy business called MIX Diversity Developers Ltd and is passionate about helping organisations maximise the opportunities present in a diverse workforce and customer base.

Chris Lightfoot

MD, Funky 3D Faces

Kelly Evans

Director, Social Change UK

Paul Reames

Director, Bluecube Telecommunications Limited

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We are excited to use Whova as our event platform. Attendees please download Whova event app, to access the documents and handouts shared by the organizers.