Despite the plethora of negative myths and stigmas surrounding the millennial generation, they are a group of consumers set on making a difference in the world around them. “Add good” has been their mantra as they utilize newfound ways to give back. Rather than making random or one-off donations, they are a generation characterized by integrating the causes they care about into their daily routines and purchase behaviors. So how do faith-based nonprofits engage a generation that is hyper-connected, socially conscious, and often skeptical of traditional giving models?
In this workshop, you will learn: