Saturday, March, 21
Discover & Discuss: Fair Trade Advocacy Case Studies
Discover & Discuss: Case Study Session
4:10 pm - 5:40 pm
San Marino


  • Elaine Giles (Speaker) Founder, Wear Justice, Point Loma Nazarene University
  • Tamara Stenn (Speaker) Assistant Professor, Business Studies, Landmark College


Wear Justice: Campus Engagement in Fashion Justice 
Wear Justice is a social movement that exists to rethink consumerism through community. At its beginning in 2018, Wear Justice drew over a thousand attendees at Point Loma Nazarene University and has continued growing and expanding. With education and activism at its core, Wear Justice aims to start critical conversations amongst students about solutions to inequality in the fashion industry through hands-on community-based events. This case study will look at the elements that have made Wear Justice successful, including recruitment, mobilization and campus and community engagement with an emphasis on how to make the fashion justice movement intersectional and inclusive throughout. 

Expanding the Platform on Fair Trade Education 
This case study will highlight the ways in which UC Irvine (UCI) Dining has continuously promoted Fair Trade since its designation as a Fair-Trade University in 2018. As a result of UCI’s Fair Trade status, specific goals have been integrated to increase education and awareness of Fair Trade practices through tabling events, specific training for campus dining and housing staff, and online materials for ‘Campus As A Living Lab’ students, dining staff, and Social Ecology students. This case study will dive into how the University is reaching its goals by implementing new Fair Trade programs while utilizing existing Fair Trade Campaign programs and resources. 

Fair Trade Royal Quinoa Markets: A Campus-Producer Partnership 
Bolivia’s Fair Trade, organic, Royal Quinoa has lifted thousands of farmers out of poverty into a dignified and sustainable livelihood. However, in 2015 when more countries started growing quinoa, modern agroindustry with mechanized farming methods threatened the livelihoods of these farmers. Since then, they have partnered with students and staff at Landmark College on a new cooperative marketing project, Perfect Seed. This case study will uncover how this project gives students and professors direct access to Fair Trade quinoa and how they are developing creative solutions to help grow markets for Fair Trade Quinoa and empower farmers. 

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