Veronda Pitchford

Assistant Director, Califa Group

Veronda Pitchford is the Assistant Director of Califa, a nonprofit library membership consortium committed to unleashing the impact of libraries. She is a United for Libraries board member and ALA Center for the Future of Libraries advisory group member. Veronda is a die-hard library chick.

Veronda is speaking at

Administration & Management Leadership Diversity, inclusion, and accessibility Advocacy
3:00 pm - 3:55 pm
Emerald 2

Speakers

Description

Millennials are more likely than other adults to have visited the library recently. However, most friends and trustees boards do not have even a single millennial member (Pew 2016, ALA 2018). What accounts for this discrepancy between the demographics of our library users and library civic leaders, and how do we rectify it? The presenters will argue for the importance of developing generationally representative boards and explore common barriers to service for those under 40. Participants will leave with practical strategies for identifying and recruiting the right millennials to serve and for adapting board cultures to engage and retain them.

Administration & Management Leadership Diversity, inclusion, and accessibility Advocacy
9:30 am - 10:25 am
Emerald 2

Speakers

Description

Millennials are more likely than other adults to have visited the library recently. However, most friends and trustees boards do not have even a single millennial member (Pew 2016, ALA 2018). What accounts for this discrepancy between the demographics of our library users and library civic leaders, and how do we rectify it? The presenters will argue for the importance of developing generationally representative boards and explore common barriers to service for those under 40. Participants will leave with practical strategies for identifying and recruiting the right millennials to serve and for adapting board cultures to engage and retain them.

Add to my calendar

Google

Create your personal schedule through the official app, Whova!

Get Started