Karen Allen

Author, Livestream Strategy Consultant, Twitch For Musicians

Karen Allen created Twitch for Musicians, a book and an online course now in its second edition that demystifies the process of producing and growing a channel on Twitch. She advises labels and artists on their livestream strategy and produces livestream events. She is also a strategy and business development consultant to tech startups in music and entertainment and has held executive positions at the RIAA, Mobile Ecosystem Forum, and TAG Strategic.

Karen is speaking at

February 16, 2021
5:00 pm - 6:00 pm



This session (NOT A TYPICAL PANEL!), will focus on international collaboration of the music community, exemplified by the co-sponsors, speakers and Screen X Screen, who together work for all; across country and language differences, for creators, fans and committed music executives in all areas to facilitate international trade and development. It will offer introductions and connections for all participants in a fast paced, informative, networking bonanza. It's a result of 5 years of CAB and Mondo, all with LyricFind support, and 4 years of all of us, including many of the speakers, working closely with Indie Week and with CIMA and many others. In a tragic time for too many, we come together to celebrate the individuals and organizations, including all Indie Week delegates, who continue to network, learn, move forward, solve problems, work together, beyond any perceived differences, always for mutual benefit. It will be fun! Chats and direct messages will be flowing. Just afterwards, there will be a networking afterparty of breakout rooms, as I'm sure you've all experienced on Zoom over the past months.

February 19, 2021
1:00 pm - 2:00 pm


  • Karen Allen (Speaker) Author, Livestream Strategy Consultant, Twitch For Musicians
  • Darryl Hurs (Speaker) Owner / Partnerships / Programmer, Indie Week Canada
  • Megan Lenius (Speaker) Artist, Twitch Streamer
  • Jeremy Burchard (Speaker) Livestreamer on Twitch, Musician


If there was one silver lining from 2020 for artists, it was livestreaming. Twitch, Facebook, YouTube,

Zoom and more have kept artists performing, fans watching, and money flowing. We’ll discuss the

strengths of each platform, what’s working regardless of platform, and how to grow audience and make

money livestreaming.

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