Highly regarded as one of the most influential figures in modern digital music, Tim Westergren is co-Founder of music livestreaming platform, Sessions. A musician at heart, Westergren graduated from Stanford University where he studied recording technology and computer acoustics. Westergren is perhaps best known for creating the Music Genome Project and co-founding Pandora radio in 2000. In doing so, he became the first to apply AI to the consumer internet and launched the first major online music service that paved the way for streaming. Trained as a jazz pianist, with extensive experience as a touring artist, Tim considers himself a musician's musician, and is dedicated to helping talented emerging artists find an audience. In 2010, Westergren was listed by Time magazine as one of the 100 most influential people in the world. In February 2019, Sirius XM Holdings acquired Pandora for $3.5 billion in stock.
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As Travis Scott, J Balvin, Lil Nas X and others draw tens of millions of viewers to virtual concerts, a marketplace for virtual merchandise has emerged as a viable alternative to physical goods. Fans are outfitting their avatars with digital-only apparel, accessories and other goodies with no need for an IRL counterpart. Thought-leading execs from some of the most successful platforms behind these virtual goods share exclusive glimpses into the consumer trends (and spend) behind one of the fastest-growing sectors of music merch.
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