Peter Bradley

Senior Lecturer in Economics
University of the West of England

Peter is Senior Lecturer in Economics and currently principal investigator of the 'Understanding and assessing business models for sustainability' project. His research looks to explore sustainability related research using empirical evidence based approaches and building on this to develop new conceptualisation. A range of theories from economics are used in combination with qualitative and quantitative research approaches. His research sometimes involves engagement with industry and other organisations. With degrees in environmental chemistry and economics, the main direction of research tends to be to understand the transition and governance solutions required in bringing about business and economies that embody sustainable development at local and global levels.