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Prof Gideon Maas

Director International Centre for Transformational Entrepreneurship
Coventry University

Prof Gideon Maas is the Director of the International Centre for Transformational Entrepreneurship at Coventry University. Gideon has broad international business and academic experiences in various countries. Within the academic environment Gideon has created various entrepreneurship centres at different universities over the past years, developed and implemented undergraduate and post-graduate modules and programmes focusing specifically on enterprise and entrepreneurship. Recently Gideon has created the African Institute for Transformational Entrepreneurship and the South-East Asia Institute for Transformational Entrepreneurship to assist African and South-East Asia achieving sustainable socio-economic growth through entrepreneurship strategies. Gideon’s research focus and experiences are in entrepreneurship, open innovation, growth strategies, entrepreneurial universities, entrepreneurial eco-systems and family businesses. His research activities are industry and academic related and has published various books and articles in the public domain. Leading up to his current employment, he was the Director of Futures Entrepreneurship Centre and Professor in Entrepreneurship at Plymouth University in the UK; Director of the Institute of Applied Entrepreneurship at Coventry University, UK; owner-manager of his own consulting company (South Africa); the first International Chair in Entrepreneurship in South Africa (South Africa and Ireland); Acting Dean and HOD at PE Technikon (South Africa); Head Centre for Entrepreneurship at the Stellenbosch University Business School (South Africa); and Economist at the First National Development Corporation (Namibia). He was also the principal researcher and author of the 2006 and 2007 Global Entrepreneurship Monitor (GEM) Reports for South Africa. Gideon is also currently President of the Board of Trustees of the Institute of Small Business and Entrepreneurship (ISBE), Extraordinary Professor at the University of Stellenbosch Business School in South Africa, and Adjunct Scientific Fellow at the Münster University of Applied Sciences Germany.


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