The exhibitor booths can be one of the most important parts of your event. Not only is it a major source of revenue that makes the event possible, but the business connections exhibitors and attendees form can keep them returning to your event year after year.
But this year, you’re feeling a little nervous. Your event is going to be virtual, and you’re still not sure what the best way is to feature exhibitors. You want your exhibitors’ experience to be just as valuable as it was at in-person events, and Whova has released a Virtual Exhibitor Booths to help it be just that.
With the Virtual Exhibitor Booths, exhibitors can easily display who they are and what they do, demonstrate their product through video and livestreams, and speak one-on-one with interested attendees. With the right planning and Whova’s new resources, exhibitors can get ROI just as good as they would from an in-person event.
Engage attendees with livestreams and videos
By clicking on exhibitor profiles, attendees can explore each virtual booth for an overview of the company, viewing their videos, attending the livestreams, reading description, contact information, and accessing any promotional offers. Once the livestreams and videos are set up, they will also be shown as a special topic in the community board to attract more attention.
Exhibitors can upload videos and livestreams from both the web and mobile apps, and even set the videos to autoplay the moment attendees enter their virtual booths. Incorporating these videos allows exhibitors to engage with attendees right away, showcasing their company and speaking openly with attendees viewing their livestreams, as they would be able to at an in-person conference.
Access the Virtual Exhibitor Booths from both the web and mobile app!
Don’t feel like staring at a cellphone screen all day? While mobile resources worked well for in-person conferences, the Virtual Exhibitor Booths is now also available through the web app to make each exhibit as accessible as possible. Whether they’re on the go or at home, exhibitors and attendees alike can access all the benefits of the Virtual Exhibitor Booths from either platform.
Gamify the exhibitor booth with the Passport Contest
Still worried about whether attendees will want to participate? Whova helps you easily boost interest by gamifying the exhibitor booths with the Passport Contest! Come up with a prize attendees will get excited about, and they can compete to win by collecting “stamps” at each virtual booth. Exhibitors will gather more leads, and attendees will be incentivised to learn more about products and opportunities they might have missed otherwise!
Easily gather leads with coupons, giveaways, raffles, or simply “like”
The Virtual Exhibitor Booths can open the door to gathering leads and making connections as easy as in-person events. For instance, exhibitors can feature different promotional offers through their profile, such as raffles, giveaways, or coupons, and when attendees choose to enter, they are recorded as leads for the exhibitor. They will also be recorded if they click “like” to the exhibitor. Exhibitors can then export the compiled leads through Whova.
Encouraging exhibitors to take advantage of built-in promotional features can not only encourage attendees to check their booth out, but it also allows exhibitors to reach people interested in their product more effectively than ever.
Interact with attendees easily through the exhibitors’ chatbox
If an attendee prefers reaching out through text, each exhibitor profile features a chat function where attendees can get in contact with exhibitors. This provides a straightforward way for attendees to ask any questions about the product, and for exhibitors to conveniently assist multiple attendees and gather leads through a digital format.
Save time by empowering exhibitors to build their own virtual booths
You’re already busy organizing the conference, so save time by allowing exhibitors to set up their own booths. Simply send them the personal link from Whova’s Exhibitor Center, and exhibitors can enter their company’s description, set up promotional offers, and upload livestreams and pre-recorded videos for their booths. These profiles can be built through the web or mobile app — whatever works best for them!
Display all exhibitors through the exhibitor webpage
To give attendees an overview of the different exhibitors before the event even begins, you can feature an exhibitor webpage on any website, such as your event website, registration page, or Facebook event page. Customize the page and control how the exhibitors are listed within Whova, and then simply embed a line of code into your website that will keep your exhibitor information in sync across all platforms even as you add new exhibitors and edit within the app!
Make this event the best for exhibitors yet
An online conference or expo can still be everything your exhibitors expected from an in-person event. Using the Virtual Exhibitor Booths, you can ensure that attendees are able to interact with different exhibitors as much as ever, and you can make gathering leads even easier for exhibitors.
If you want to see a demo of how to bring resources for virtual event exhibitors to their full potential, just request below.