Efficient Lead Retrieval App
Bring Higher ROI and Engagement To Exhibitors
“[Exhibitors] were able to literally just add in their staff, and they were able to collect those leads, immediately scan their QR code, get their information. You can just do it straight from your phone. That was really something that allowed us to generate more revenue and then bring in more exhibitors.”
Loryn Wellman, CEO, ThreeElevenOTwo Events Organizer @ Generational Wealth Conference
Quick, Easy Lead Retrieval and Management
- Allow exhibitors to simply scan attendee QR codes through mobile app to gather lead information
- Enable any exhibitor booth staff to collect leads through the mobile app
- Effectively score valuable leads with custom lead qualifiers
- Easily follow up with leads at any time through one single app
“The leads feature through Whova, exhibitors love that feature as well. They’re able to track who they spoke to. So we actually don’t do too much on hand holding as far as the exhibitors go. It makes it very hands off from a management perspective on our staff.”
David Bailor, Director of Meetings and Exhibits, NCSS Organizer @ NCSS Conference
Cost Effective and Time Saving for Organizers
- Cut costs from buying lead scanning equipments with lead retrieval features in a single app
- Streamline communication to exhibitors with instant or scheduled messages about exhibitor check-in, supplies, media releases and more
- Save time with dedicated chatroom for exhibitors to ask and answer common logistical questions
Cost Effective And Time Saving For Organizers
- Cut costs from buying lead scanning equipments with lead retrieval in single Whova app
- Streamline communication to exhibitors with instant or scheduled messages about exhibitor check-in, supplies, media releases and more
- Save time with dedicated chatroom for exhibitors to ask and answer common logistical questions
“If you go into […] exhibitors, it’ll tell you how many leads each booth was able to get. And my clients love that aspect because they can look and see the impact that the […] exhibitors are having on attendees.”
Tami Everdene, Senior Conference Manager, Indiana University
Attract New Leads Through Diverse Channel
- Allow exhibitors to utilize multiple strategies to capture leads
- Passport Contest: Increase booth traffic and obtain lead information with engaging digital stamp collection
- Promotional Offers: Create custom mobile coupons, raffles and giveaways to attract attendees
- Exhibitor Outreach Campaign: Collect numerous leads in a single click through bulk personalized campaign messages
“[The lead retrieval app] was really great to help us keep track of who is attending, who is coming to our booth, and allowing us to meet and greet with the customers and not have to worry about taking out that information so we could have access to it afterwards. You don’t have to worry about collecting that yourself.“
Teresa Vanderburgt, Marketing Manager, Hayward Pool Products Canada
Share and Celebrate Exhibitor Lead Conversion
- Export lead information in shareable spreadsheets at any moment for reporting and analysis
- Analyze exhibition success with number of leads captured based on lead scoring
- Share your event’s lead conversion success to potential future exhibitors through detailed analytics and reporting
Share and Celebrate Exhibitor Lead Conversion
- Export lead information in shareable spreadsheets at any moment for reporting and analysis
- Analyze exhibition success with number of leads captured based on lead scoring
- Share your event’s lead conversion success to potential future exhibitors through detailed analytics and reporting
Want To Start Providing Value To Your Exhibitors?
Frequently Asked Questions
What is a lead retrieval app?
Lead retrieval app is an application used mainly in trade shows, conferences, and expos to help exhibitors capture, manage and nurture potential customers efficiently
How does a lead retrieval app work?
A lead retrieval app must have some key features:
- Data capture: Allow users to scan (using QR codes, barcodes or NFC technology) or manually enter contact information which includes name, email address, phone number and other relevant details
- Organization and Management: Collected data needs to be organized in a centralized format to make it easier to sort, search, and analyze. This reduces the stress of managing numerous contacts during busy events.
- Integration with CRM and Marketing Tools: Integration with a CRM system or backend platform ensures that captured leads are immediately available for follow-up and nurturing campaigns, enhancing the overall efficiency of sales and marketing processes.
- Reporting and Analytics: The app needs to provide features to track lead activity, assess the quality of the leads collected, and measure the return on investment (ROI) for the event. This data is invaluable for planning future events and improving lead generation strategies.
What are the benefits of a lead retrieval app?
Lead retrieval apps are essential for an efficient exhibition or showcase in any event. The main benefits are:
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Efficiency: By automating data capture, the app reduces the need for manual data entry and minimizes the risk of errors.
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Real-Time Access: Users can access lead information in real time, allowing for prompt follow-up actions which can be crucial for converting leads into customers.
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Improved Engagement: The ability to capture detailed information, including notes on each interaction and lead scores which enables prioritization and personalization of follow-ups.
