IWMW 2016

Liverpool, uk

Jun 21 - 23, 2016

About IWMW

IWMW, the Institutional Web Management Workshop, is the premier event for the UK's higher educational web management community.

The annual 3-day event provides opportunities for those with responsibilities for managing institutional web services and related digital channels to learn from case studies, hear about innovative approaches and share and discuss challenges in managing institutional web services.

The event attracts core members of institutional Web teams such as developers, designers, content creators and managers. This year the event will also seek to attract policy makers and senior managers with responsibilities for facilitating organisational change.

IWMW 2016

The IWMW 2016 will be held at Liverpool John Moores University on 21-23 June 2016. This year's theme is "Understanding Users; Managing Change; Delivering Services".

The event promises to be a special occasion, being the 20th in the series! This event is probably the longest-running event for university web teams around the world!

We are particularly fortunate that the anniversary event will be held in Liverpool's city centre, which is convenient for travel (by train, plane or road). We will provide a special social event for delegates this year to commemorate 20 years of the UK's institutional web management community.

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Anja Hazebroek

Director of Marketing & Communications, University of Hull

Bio: Anja Hazebroek is Director of Marketing & Communications at the University of Hull.

Brian Kelly

Director, UK Web Focus

Bio: Brian Kelly is the organiser of the IWMW 2016 event and the founder of the event which was launched in 1997. From 1996-2013 Brian worked at UKOLN, University of Bath and from 2013-2015 at Cetis, University of Bolton. Following cessation of Jisc-funding for these organisations Brian is now an independent consultant. Brian established the IWMW (Institutional Web Management Workshop) series of events in 1997 and has been chair or co-chair of the event ever since. He established the event while worked at UKOLN, University of Bath. Although following the cessation of core funding from Jisc the sustainability of the IWMW event was uncertain, Brian has been able to ensure this popular event continues.

Bruce Darby

Project Manager, University of Edinburgh

Bio: Bruce Darby is a project manager for the University Website Programme at the University of Edinburgh. The last 3 years have been spent working as Product Owner to build a new Content Management System and migrate over all content from the old CMS. He also advises on legislation including web accessibility, online privacy and liaises closely with the university Records Management.

Carley Hollis

Senior web content editor, University of St Andrews

Bio: Carley Hollis is senior web content editor at University of St Andrews. Carley is currently working on a wide range of projects at the University of St Andrews, with an aim to transform the digital presence of the institution across a wide range of online platforms.

Chris Scott

Managing Director, Headscape

Bio: Chris Scott is Managing Director at Headscape. Starting in the days before the web was invented, Chris worked for ten years at the University of Southampton’s School of Electronics and Computer Science trying to make parallel computing useful. Tempted by the bright lights, he then joined a dotcom in 2000 which then did what most dotcoms did, and consequently Chris found himself unemployed in early January 2002. Later in January 2002 Chris was one of the founders of Headscape, along with Marcus Lillington and Paul Boag. He’s worked with many universities over the years on a wide range of projects – most recently helping with digital strategy, analytics, information architecture and prototyping.

Claire Gibbons

Senior Web and Content Manager , University of Bradford

Bio: Claire Gibbons is the Senior Web and Content Manager at the University of Bradford and heads up a small team of web professionals as well as the Publications Team. Claire is responsible for the strategic direction and development of the University’s online presence and works with other teams across the University on other digital platforms including social media, apps, digital marketing and new technologies such as iBeacons. Claire has been to a large number of IWMW events and has previously run parallel sessions on XCRi CAP, CMS Project Management and the Cookie Law.

Duncan Stephen

Web Manager, SRUC

Bio: Duncan Stephen is web manager at SRUC (Scotland’s Rural College). He is a digital designer, strategist and project leader with expertise in content, user experience and front-end development. Duncan originates, co-ordinates and manages content and the overall strategic presentation of SRUC’s main website and other digital platforms. Prior to working at SRUC, Duncan was web editor at the University of St Andrews for six years. There he led on a significant redesign of webpages aimed at prospective students, and co-led on a major project to transform the external-facing website.

Gareth Edwards

Digital Services Manager, University of Greenwich

Bio: Gareth Edwards is a Digital Manager and Strategist at the University of Greenwich. A relative newcomer to the Higher Education sector, Gareth has spent most of his career in the publishing industry. There he was responsible for helping a number of major publishers in Britain and the US build successful websites and the cultures and teams required for them to prosper. He is now responsible for a two-year programme of work at the University of Greenwich aimed at rebuilding and rethinking the University’s online presence from the ground up. The first stage of this, a visual overhaul of the University’s existing website, was delivered ahead of schedule and to widespread user approval in December 2015. Gareth has spoken extensively on the subject of digital change to a variety of technical and non-technical audiences at conferences and events. He has also made appearances on both radio and TV talking about design, change and user management on the railways. Most notably in relation to the importance and design impact of Johnston Sans, the London Underground’s unique typeface and on the historical importance of the Harrow & Wealdstone rail disaster for BBC’s Great British Railway Journeys series. This year marks the twentieth anniversary of the creation of Gareth’s first website. It was about Dungeons & Dragons and Sonic the Hedgehog. He refuses to be ashamed by this!

Gareth Saunders

Web Architect, University of St Andrews

Bio: Gareth Saunders is the web architect within the digital communications team at the University of St Andrews. When he joined the team in 2006 his focus was on information architecture and front-end development. At the Scotland on Rails conference in 2008 he was introduced to Agile and had an epiphany. Gareth is now a DSDM AgilePM practitioner and business analyst and spends most of his time moving cards around Trello, writing status reports, and welcoming changing requirements, even late in development. And if that’s not enough to be getting on with, out of office hours Gareth is warden to Agnes Blackadder Hall in St Andrews, offering pastoral care to 530 students.

Gordon Grace

Regional Manager, Funnelback

Bio: Gordon Grace is the regional manager of Funnelback UK, overseeing sales, partner engagement, implementations, training, support and pre- and post-sales offerings. He has broad experience in web technologies, client training and project management.

Ian St John

Web Services Manager, University of St Mark & St John

Bio: Ian St John is the Web Services Manager at University of St Mark & St John. His role includes the technical support and maintenance of the University website incorporating the server backend infrastructure and our Content Management System – Terminal Four SiteManager. Ian creates technical solutions and tools within SiteManager which enable the population of content on the website by University staff without them needing to have web skills. He also trains staff on the use of SiteManager. Ian advises the University on website accessibility and usability and make sure the website conforms to W3C standards. When new web designs are required, he liaise on behalf of the University with third party contractors and Terminal Four on the creation and successful deployment of new designs into our system.

Jon Bird

Enterprise Acquisition Sales Director, WP Engine

Bio: Jon Bird heads up Enterprise Sales and Strategic partnerships for WP Engine in EMEA. With 10 years’ experience working in the Internet industry for SaaS startups. Jon has been part of 2 IPOs from startup stage to public listing. A career spanning eCommerce, Social Media and Voice of Customer Analytics. Now with WP Engine, WP Engine is a WordPress fully managed host working with nearly 50,000 customers. Recently Jon worked with the Office of the Prime Minister to host the EU Referendum website on WordPress.

Marieke Guy

Data Analyst, Quality Assurance Agency for Higher Education

Bio: Marieke Guy is a data analyst at the Quality Assurance Agency for Higher Education. Prior to this she spent two years working on open education and data projects at Open Knowledge. Marieke was co-chair of IWMW for a number of years while working at UKOLN at the University of Bath. She used to blog about remote working but has given that up now she spends her days in a real office. You can read more about her various roles managing digital information on her website.

Martin Hawksey

Chief Innovation, Technology and Community Officer, ALT

Bio: Martin Hawksey has held advisory roles within the UK educational technology sector for a number of government funded services and is currently Chief Innovation, Community and Technology Officer at the Association for Learning Technology (ALT). In these roles Martin has supported staff in the exploration and adoption of innovative approaches to teaching and learning including the use of data and analytics in education. Martin writes extensively on Google Apps Script, a programming tool integrated into Google Drive, and is a member of Google Developer Experts community. Notable work with Google Apps Script includes the Twitter Archive Google Spreadsheet (TAGS), a project that was originally inspired by IWMW 2010.

Matt Jukes

Head of Product, ONS

Bio: The majority of Matt Jukes‘s 15 year career has been spent managing digital teams in the space where research and government meet. This has included being the first Web Manager at the Economic and Social Research Council, responsibility for digital at Jisc, working with the Higher Education Funding Council for England, time at the Medical Research Council overhauling their online offerings and most now the ONS to undertake the ambitious project of trying to retrieve the reputation of their website.

Miao He

Digital Editor (Internationalisation), University of Bath

Bio: As the Digital Editor for Internationalisation at the University of Bath, Dr Miao He is responsible for supporting and delivering the University’s International Strategy via planning, creating and producing digital products and content. Prior to joining the University, Miao has split her time in Asia, North America and Europe as an international public relations professional.

Mike McConnell

Business Applications Manager - Web & Corporate Systems, University of Aberdeen

Bio: Mike is the Business Applications Manager for IT Services at the University of Aberdeen. His role involves working with systems, processes and people to provide continuous service improvement for the institution. Mike manages analysts and developers responsible for digital, web and corporate applications. He has 15 years’ experience of staff, customer, supplier and project management.

Neil Allison

User Experience Manager, University of Edinburgh

Bio: Neil Allison is UX Manager at the University of Edinburgh Website Programme. Here he steers the evolution of the University website’s information architecture and the user experience of the corporate content management system. He provides digital strategy and UX consultancy to business units within the University and is contributing to the shaping of a digital transformation programme. The University of Edinburgh is a large, research-led institution and a member of the Russell Group. The student body totals almost 34,000 with over 11,000 engaged in postgraduate study, supported by over 12,000 staff. The University Website Programme began life as a project team in 2006, becoming established as a Programme two years later. Its function is to manage EdWeb, the corporate content management system (used by over 1000 staff in around 90 business units to manage over 300 websites), to promote and support best practice in website management and to facilitate the ongoing enhancement of the site in areas of cross-institutional collaboration.

Piero Tintori


Bio: Piero Tintori is the CEO and founder of digital marketing & web content management company TERMINALFOUR. Active in the higher education sector since 2001, Piero has successfully lead TERMINALFOUR as it secured its 180th University/College client and power more than 12,000 higher education websites throughout the world. He has actively participated in more than 300 web transformation project pitches, has acted as advisor to numerous universities as they redevelop their web and digital marketing strategies and is a regular speaker at higher education conferences around the world. A self-confessed techie, Piero is a passionate advocate for the alignment of technology and digital marketing. The integration and amplification of back-end technologies (Student Management Systems, CRM etc.) with front-end marketing technologies (e.g. Marketing Automation) with a view to increasing online conversion, stakeholder engagement and ROI.

Rachel Bhandari

Editorial Development Officer, University of Edinburgh

Bio: Rachel Bhandari is an Editorial Officer with the University of Edinburgh’s Website Programme team. As a content professional, she works with University Schools and units to support content management and development, working to embed user-centred and writing for the web best practice principles among the University’s web publishing community.

Richard Prowse

Head of Content, University of Bath

Bio: My name is Richard Prowse, and I’m Head of Content at the University of Bath. I lead a seven-strong team responsible for bath.ac.uk. For the past ten years, I’ve led on digital content efforts at top-ranking English universities. I’m co-founder of Bath’s first content meet up. I also blog and speak on the subject of Agile content development, content strategy and user experience.

Richard West

Digital content and user experience manager, Jisc

Bio: Richard West is the digital content and user experience manager at Jisc. He’s responsible for the UX and content strategy of Jisc’s core sites, and is helping the adoption of UX approaches across the rest of their web estate. Previous to this he worked for UWE Bristol developing their use of social media, and rationalising and improving their e-communications. Richard also worked as a consultant for Lancaster University Management School, advising and training North West businesses on brand and web development.

Rob Ryder-Richardson

UX Manager, University of Dundee

Bio: Rob Ryder-Richardson works for the University of Dundee in the newly-formed Web Services Team as UX Manager. Rob develops and executes the programme of testing of the University website to ascertain user requirements and communicate those results back to the web team and wider community. He’s also developing a range of UX techniques to be made available to the wider community so that they can perform tested themselves.

Rob van Tol

Senior Strategy Consultant, Precedent

Bio: Rob van Tol is Precedent’s leading senior strategic consultant. His focus is on matching his clients’ requirements with the needs of their customers, so that users can find what they want and his clients can achieve their goals and meet their targets. His wide sector experience of Digital Transformation, and in supporting clients in their tactical initiatives, is combined with a psychological perspective towards managing difficult organisational change. Rob led the customer experience component and digital principles of a joint project, in partnership with the University of Aberdeen and KPMG, to develop a new Digital Strategy for the University.

Ryan Bromley

Digital Marketing Executive, Zengenti

Bio: Ryan Bromley, Digital Marketing Executive at Zengenti. From a young age Ryan realised he enjoyed two things – reading other people’s stories and writing his own. Ryan studied English at university, before enrolling on a master’s degree in creative writing. After graduating with a distinction, Ryan travelled around Europe before joining the theatre – which is a bit like joining the circus, only less dangerous. Following several years working in the arts he joined Zengenti last year. Much to Zach’s chagrin, Ryan is a great admirer of Ernest Hemingway.

Stephen Evans

University Web Manager, University of St Andrews

Bio: Stephen Evans is the web manager at the University of St Andrews. His role includes being team leader for the digital communications team tasked with simplifying, standardising and consolidating the University of St Andrews digital assets.

Thomas Natt

Developer, University of Bath

Bio: Tom Natt is a developer in the University of Bath’s Digital team where he speaks regularly on topics from security to content modelling. The team’s current content modelling process was based on his work on the techniques for communicating models between editors and the programmers implementing their models.

Vicky Hayhurst

Commercial Director, Revolution Viewing

Bio: Vicky Hayhurst worked in university external relations for ten years in senior roles before joining Revolution Viewing as their Commercial Director in January 2015. Her university background is helpful in guiding her main responsibility at Revolution Viewing, which is to ensure that the company delivers digital solutions that meet the needs of their university clients as well as their audiences. In the past year, Vicky has met with 67 universities all over the UK to advise universities on how best to use rich media solutions to support student recruitment activity and to deliver the research presentation described in the abstract.

Zach Beauvais

ODINE mentor, Open Data Incubator Europe

Bio: Zach Beauvais, Head of Content & Communities at Zengenti, is a content strategist who likes to help people tell their stories. He came from the world of the web – writing for technology blogs like ReadWriteWeb and ZDNet. To satisfy his passion for words, he studied linguistics at Kings College London. He spent several years editing the publication for the semantic web: Nodalities Magazine.

Mandy Phillips


Bio: Mandy Phillips is the Head of Corporate Business Change Initiatives at Liverpool John Moores University and leads the Digital Services team and the Business Systems team as well as various consulting partners, project managers and supporting roles in relation to specific projects. Mandy has always had a keen interest in the interwebs, lecturing for a period in Hypertext and Hypermedia and Intranet design and management. An early adopter of technologies, Mandy is interested in joining systems up, exploring how we make the digital student journey the best it can be and supporting her teams to be the best they can be. A keen supporter of women in technology, she founded Widgit – Women in Digital and IT in 2013, a network for like-minded women to network and give back to the tech community.

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We are excited to use Whova as our event platform. Attendees please download Whova event app, to access the documents and handouts shared by the organizers.